Google Maps and Uber Fall Out

Uber and Google Maps have been integrated since January of 2017. However, in the newest Android update, that integration has been rescinded. Previously, users were able to see prices and hail Ubers directly through the Google Maps app. Uber was the only service that offered direct integration through the Maps app. While several other services, like Lyft, are visible through Google Maps, only Uber could be paid for directly through the app.  

Why are Google and Uber Done? 

It’s unclear why this split took place. Perhaps the ride-sharing giant would rather customers open their app and use it. Maybe Google tired of supporting just Uber through their Map app and didn’t have plans to integrate other ride-sharing apps. In any event, users can still see ride sharing details in Google Maps. Now, however, they will be moved to the ride-sharing service’s app when they want to actually hail a ride and pay for it.  

Continued Troubles for Uber

Uber has been in a good deal of hot water lately. For one, they’ve been under fire for classifying their employees as contractors, thus avoiding paying for insurance for them. Additionally, the company faced allegations of turning a blind eye to sexual misconduct last year. Other issues last year, like fines from many states at localities, lack of diversity in hiring and leaks of medical information led to the demotion of then-CEO Travis Kalanick.  

Since then, the company has reaffirmed its commitment to hold itself to a higher standard. The ethical issues of its impact on the gig economy, however, are unresolved. Between pressuring traditional taxi services and warping the economy of transportation, the company has had a substantial impact. Despite being worth billions of dollars, they own very little in the way of cars or employees. They are still able to classify their drivers as contractors and use the property of others to fund their own profits.  

These issues likely had little to do with the app’s de-coupling from Google Maps, but who knows? Perhaps Google is trying to send a message on how they feel about companies like Uber. Or, more likely, Google simply decided it didn’t want to be so closely identified with a company that has a record as rough as Uber’s. 

Feature Image Credit: USA Today